Dating site market analysis


20-Aug-2017 22:54

The two major players are Match.com, which is owned by Barry Diller's IAC/Interactive Corp and e Harmony, which is privately held.IAC's Match sites, which includes and generated 3 million in revenue this year, reporting 1.4 million active subscribers, about 15 percent of the market. That's right, 236 e Harmony members get married every day.Online dating revenues are growing 10 percent to 15 percent per year, on track to hit one point nine billion dollars within three years, according to Piper Jaffray.

dating site market analysis-52

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Just as other industries have watched online traffic and business migrate from the Web to mobile devices, the dating industry has been rolling out apps that are connecting hearts, and breaking them, in surprising new ways and splintering an audience once captured almost exclusively by the goliaths of online dating."I see the industry breaking off into a billion different directions," says Marc Lesnick, founder of i Date, an annual trade show for the online dating industry.Arseniuk, a writer in New York, plunged into both about six months ago after the end of a three-year relationship. "I could be at a coffee shop or meeting a girlfriend and she's running late, so I could fire up the app and see who's around," she says."It's kind of a good supplement to the more traditional Web-based dating sites.Two-thirds of the singles and fling-seekers in America’s online-dating market are older than 34, IBISWorld data show.

Pew Research surveys show 45-to-54-year-olds in America are just as likely to date online as 18-to-24 year olds, either because they’re divorced or far from the easier dating scenes of college campuses and first jobs.It's about exploring all avenues and putting yourself out there."STORY: Author: Online dating changed everything As online dating revolutionized romance in America over the past decade, the proliferation of dating apps is now taking love to a whole new level, remaking an industry that's expected to reach

Pew Research surveys show 45-to-54-year-olds in America are just as likely to date online as 18-to-24 year olds, either because they’re divorced or far from the easier dating scenes of college campuses and first jobs.

It's about exploring all avenues and putting yourself out there."STORY: Author: Online dating changed everything As online dating revolutionized romance in America over the past decade, the proliferation of dating apps is now taking love to a whole new level, remaking an industry that's expected to reach $1.2 billion this year.

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Pew Research surveys show 45-to-54-year-olds in America are just as likely to date online as 18-to-24 year olds, either because they’re divorced or far from the easier dating scenes of college campuses and first jobs.It's about exploring all avenues and putting yourself out there."STORY: Author: Online dating changed everything As online dating revolutionized romance in America over the past decade, the proliferation of dating apps is now taking love to a whole new level, remaking an industry that's expected to reach $1.2 billion this year.

.2 billion this year.



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